Cosmetics
Color and skin care built on clean formulas, made to wear well and feel like nothing at all.
MAGIC
MAGIC makes honest cosmetics, bath and body, and aromatherapy - crafted in Charlotte, for people who want what touches their skin to be real.
MAGIC stands for Made And Grown In Charlotte. Every formula starts here, with ingredients we trust and a standard we do not bend on.
We make clean beauty - cosmetics, bath and body, and aromatherapy - for people who read the label and care about the answer. No filler claims, no shortcuts.
Our core line is clean beauty - made by hand, grown close to home. Honest ingredients you can feel good about wearing every day.
Color and skin care built on clean formulas, made to wear well and feel like nothing at all.
Soaps, scrubs, and butters that turn an ordinary wash into a moment of real care.
Botanical blends made to calm the body and clear the head, grounded in plants we know by name.
Local sourcing where we can, made by hand in small batches. The label says where it comes from because we know.
Ingredients chosen for what they do, not for a marketing line. If it is in the jar, there is a reason it earned its place.
Face, skin, and senses. Beauty that cares for the person wearing it, not just the surface.
Clean beauty leads, but MAGIC is built to be more than one shelf. A few ventures grow alongside it.
Stocked, serviced machines that put everyday essentials within reach.
Building footing in property, the patient way, one place at a time.
Cars and tech, brought to buyers through a straight, fair process.
To repair humanity one body at a time - and grow clean beauty into a brand the world can trust.
Our reason for making anything at all
What you read on the label is what is in the jar. We say where it comes from and what it does.
The same standard, batch after batch. You should know exactly what you are getting, every time.
We back the harder, honest choice over the easy one, and we keep building past one good product.
We started with what touches the skin. The road ahead runs through media, fashion, and film - a brand grown from Charlotte, made to reach the world. Founded by Romell Mackey.